Understand before drawing
Tasks, content and friction points guide the screen structure.
UX/UI design · Gaspa BrusselsUX/UI design. Clearer journeys. Engaging interfaces.
Gaspa designs interfaces that connect users’ needs with your product’s objectives. Research, journeys, mockups and prototypes share one aim: making the next action obvious.
First 30-minute conversation · Free · No commitment
250
completed projects
4.96/5
Sortlist · 18 reviews
Products and brands designed to evolve.
Axiom, Cupigo and Al Por Tres illustrate our work on product journeys, interfaces and identity. Expertise brought together to shape your project.
Your starting pointUX/UI design works where your users hesitate.
Make actions obvious
Hierarchy, labels and state feedback help users understand what to do and what has just happened.
Validate before implementation
The prototype helps observe a journey and adjust decisions before development.
Improve an existing experience
We observe uses, identify friction and prioritise screens that need reworking.
THE PROCESS AT A GLANCE
- 01
Observe
Users show where the journey becomes difficult.
- 02
Prototype
Screens make choices and states explicit.
- 03
Test
Feedback guides adjustments before integration.
An approach tailored to your context.
A journey understood before development.
Consider a sign-up process that is too long. Steps are observed, requested information is clarified and a prototype helps test another approach. Feedback is used to adjust the journey before integration.
UX researchJourneysUI designPrototype
Observe
Users show where the journey becomes difficult.
Prototype
Screens make choices and states explicit.
Test
Feedback guides adjustments before integration.
Illustrative example · UX/UI design This scenario does not describe a client project.
How we support youFrom initial uses to screens ready for implementation.
Each phase produces concrete deliverables. You see progress, understand the choices and approve the relevant points before moving forward.
Define the direction
01We clarify your audiences, objectives, context and uses to cover.
✓A shared brief to guide decisions.
An understanding of use
02An analysis of journeys, information and friction points, complemented by the agreed research.
✓Findings connected to observed uses.
Detailed mockups
03Screens, states and responsive behaviour that specify function as well as appearance.
✓Detailed screens, states and responsive rules.
A testable prototype
04Interactive scenarios, user feedback and recommendations ready to share with developers.
✓A journey testable before integration.
Validate uses
05Decisions are tested against the scenarios and media agreed with you.
✓Reasoned adjustments before handover.
Prepare the next phase
06Handover and discussions with your teams organise how the work is applied.
✓Usable deliverables and clear continuity.
Making the right choicesA focused intervention or a complete journey?
The choice depends on your audience, objectives and future uses. We make directions and their implications clear before applying them.
Improve an existing journey
01Sign-up, search, forms or payments: a focused engagement addresses difficulties with a specific task.
✓A scope connected to an observable issue.
Design the product experience
02Research, architecture and interfaces are developed together for a new product or redesign.
✓Consistency between screens and uses.
CollaborationFrom the brief to decisions ready for handover.
A shared framework, demonstrations and explained decisions. Your team knows the next steps, expected deliverables and points to approve.
An approachable team
You know who manages, designs and develops your product. The right people join the conversation at the right time.
Clear checkpoints
You see progress regularly and approve screens, priorities and releases before the next step.
Decisions explained
Before taking action, we explain the impact on your budget, timeline and the product’s ability to evolve.
Step(01)
Understand
The problem to solve, design direction and expected deliverables.
WHAT WE DO
Explore uses
Clarify positioning
Review existing materials
Identify friction points
Define decisions to make
A shared brief
Priority audiences
Design constraints
Hypotheses to verify
Acceptance criteria
People involved
Project leadershipProject managerProduct DesignerYou and your stakeholders
What you approve
The problem to solve, design direction and expected deliverables.
The right expertise, a team that knows you.
Specialists are brought in according to the project’s needs; this introduction does not imply a fixed project team.
01Guillaume
Founder and project director
Strategy, discovery and leadership
02Luca
Lead developer
Architecture and development
03Hugo
Lead developer
Development and quality
04Matteo
Project Manager
Coordination and visibility
05Chiara
Project manager
Coordination, communication and follow-up
Key decisionsMockups your development team can use.
These decisions are reviewed with your team. They determine the possible uses, responsibilities and conditions for the next step.
Screens and states
Loading, empty, error, confirmation and access states are part of the behaviour to hand over.
Responsive design and accessibility
Hierarchy, contrast, keyboard use and screen adaptation are specified within the design scope.
Components and behaviour
Recurring elements, variants and usage rules provide a consistent foundation for integration.
Client reviews4.96/5 ★★★★★
Sortlist · 18 reviews · checked 13/10/2026
Collaboration described by the people who experience it.
Our clients share what matters during a project: a team that is available, responsive and committed.
Read client reviews on Sortlist
We greatly appreciated the team’s availability and responsiveness, as well as their sincere commitment to understanding the specific needs of golf and meeting our requirements as closely as possible.
Valentin Outters
Alba Golf
An excellent experience with Gaspa Agency! A big thank you to the team for their professionalism and efficiency. The application was delivered on time, with a real ability to adapt and, above all, constructive suggestions.
Reda Belyazid
ProtectU
We appreciated Guillaume’s availability and the way his colleagues listened to us throughout our project.
Jules Gerard
Cupigo
Start a projectLet’s make clarity an advantage for your product.
No specification needed. Tell us about your idea, your current tool or the problem you want to solve. We will help you work out the next steps.
Free first conversationNo commitmentConfidential enquiry
4.96/5★★★★★
Sortlist
250
completed projects
Shall we discuss your project?
Guillaume Gasparini 
Founder of Gaspa
Before suggesting a solution or a team, we take the time to understand your needs, constraints and project goals.
Schedule a meeting“The team’s availability and responsiveness.”
Valentin OuttersHead of Product — Alba Golf AI
Frequently asked questionsUX/UI design: answers to help you move forward.
Yes. Research, information architecture, journeys and simple prototypes can form a standalone engagement. The level of visual finish depends on the decisions to make.